Mark Whiteley Studios | ReBrand

A Mark
of luxury.

The brief.

Our task was to make the brand portray the elegance and craft that goes into every piece of furniture Mark and his proud team makes.

Art direction | Brand Strategy | Digital Design | Photography

Art direction | Brand Strategy | Digital Design | Photography

The thinking.

Getting under the skin of the brand led us to a singular proposition that informed our creative: ‘Quality that can only be derived from a lifetime of devotion.’

The result.

A typographic inspired campaign that has Champion Made’s eco-friendly materials at the heart of the messaging. Inviting audiences to embrace the eco-conscious journey embodied by Champion Made. We leveraged visually engaging imagery and compelling storytelling to connect with consumers.

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